EuroHeroes is a new initiative of RunCzech (in cooperation with European Athletics) that aims to identify, develop, and promote local sporting heroes, and motivate the public to exercise. In 2018 we dedicated two of our IAAF Gold Label races— the Mattoni Karlovy Vary Half Marathon and the Mattoni České Budějovice Half Marathon—to promote European Athletics. The elite field of these two races were limited to European athletes, including Czech runners, of course. The events, it goes without saying, adhered strictly to the IAAF Gold Label standards and EA standards.
After a successful launch at the Mattoni Karlovy Vary Half Marathon and the Mattoni České Budějovice Half Marathon, RunCzech is expanding its EuroHeroes project to nother two IAAF Gold Label half marathons. In 2019 outstanding European athletes will be singled out in Olomouc and Ústí nad Labem.
EuroHeroes Challenge represents a special ranking system as a part of EuroHeroes series which will motivate the athletes to compete in all 4 races. The athletes will have the chance to achieve podium places on each race and participate on the final award ceremony of the Challenge and become the European hero.